Tag: label printing

Custom Label PrintingPersonal Care Labels

The Complete Guide to Waterproof Label Printing for Bath and Body Products

By wp16016

A bath and body product label that peels, smears, or disintegrates after a few showers is a branding disaster. Customers equate label failure with product failure — even if the formula inside is exceptional. Waterproof label printing is not optional for this category; it is a baseline requirement that separates professional brands from hobbyist operations.

Understanding Water Exposure Levels

Not every bath product faces the same water exposure. A body lotion encounters occasional splashes. A shower gel lives under direct water stream daily. A bath bomb sits submerged until it dissolves. Each scenario demands a different combination of substrate, adhesive, and ink technology.

Waterproof Substrate Options

  • BOPP (biaxially-oriented polypropylene) — the industry standard for moisture resistance
  • Vinyl — maximum durability for full-submersion products
  • Synthetic paper (Teslin, Yupo) — tear-resistant and waterproof with a paper-like feel
  • Polyester — chemical-resistant and ideal for products with essential oils or alcohol bases
  • Laminated paper — budget option for splash-resistance, not submersion

Adhesive Selection

The substrate means nothing if the adhesive fails. Permanent acrylic adhesives outperform rubber-based adhesives in wet environments. For products that live in the shower full-time — like shampoo and conditioner bottles — specify an aggressive permanent adhesive rated for high-moisture conditions.

Ink Technology for Water Resistance

UV-cured inks offer the best water resistance because the curing process creates a hard, chemical-resistant surface. Solvent-based inks also perform well but raise VOC concerns. Water-based inks — ironically — are the least water-resistant option and require protective overlamination for bath product applications.

Testing Your Waterproof Labels

Before committing to a production run, conduct your own immersion test. Submerge a labeled sample in room-temperature water for 24 hours, then evaluate adhesion, print clarity, and substrate integrity. Repeat the test with warm soapy water to simulate real shower conditions. If the label shows any degradation, the material or adhesive needs an upgrade.

This testing discipline applies across product categories — from beverage labels in ice buckets to condiment labels in kitchen environments.

Give your bath and body labels the resilience they need. Our custom label printing services include material consultation to match the right substrate to your product environment.

Custom Label Printing

Digital vs Flexographic Printing: Which Is Right for Your Custom Labels

By wp16016

Choosing between digital and flexographic printing is one of the most consequential decisions a brand makes when ordering custom labels — and it is one that most brands make based on incomplete information. Cost-per-label is only one variable. Turnaround time, design flexibility, color accuracy, substrate compatibility, and order minimums all factor into the equation.

Flexographic Printing: The Workhorse

Flexo uses relief plates — raised surfaces that transfer ink directly to the substrate. It is fast, consistent, and cost-effective at scale. Once the plates are made, flexo presses can run thousands of labels per hour with exceptional color consistency from the first print to the last.

  • Ideal for runs of 10,000+ labels
  • Lower per-unit cost at high volumes
  • Excellent for spot colors and Pantone matching
  • Plate costs range from $200 to $500 per color per plate
  • Lead time typically 2 to 4 weeks including plate production

Digital Printing: The Agile Option

Digital presses print directly from file to substrate — no plates, no setup fees per color, no minimum order size. This makes digital the clear choice for small-batch brands, seasonal releases, and any scenario where you need labels fast and in quantities under 5,000.

  • No plate fees — total cost is driven by quantity and material
  • Full CMYK color with photographic quality
  • Variable data printing enables unique labels per unit (serialization, QR codes)
  • Turnaround as fast as 3 to 5 business days
  • Higher per-unit cost at large volumes compared to flexo

When to Choose Each Method

Startups, seasonal lines, and test runs almost always belong on digital presses. Established products with predictable demand and stable artwork benefit from flexographic economics. Many craft breweries use a hybrid approach — flexo for flagship beers and digital for limited releases.

Color Considerations

If your brand relies on a specific Pantone color — a signature red, a proprietary green — flexo delivers more precise spot color matching. Digital achieves excellent CMYK reproduction but may drift slightly on specific Pantone targets. For most brands, the difference is imperceptible. For luxury or highly color-sensitive brands, flexo has the edge.

The Verdict

There is no universally better method — only the right method for your current production stage and business model. Evaluate your typical run size, release cadence, and color requirements before committing. And if you are still scaling, explore our artisan brand label services designed specifically for growing product lines.

Custom Label Printing

Why Hire a Custom Label Printing Company for Brand-New Beverage Labels?

By wp16016

One of the main aspects of any beverage is the beverage label. These beverages are often defined by the labels around the bottles, and you need to hire a professional company to design these labels for you.

Wine, water, or beer, all beverage items require a unique label in order to be distinguished from the competitors. Since all beverage items and bottles look the same, it is important to invest in a custom label printing company to create a unique label for your product line.

Why Should You Hire a Custom Label Printing Company?

label printing serviceCustom Label PrintingHiring a specialist would give you some peace of mind knowing the labels would look fantastic and work perfectly under all circumstances. A number of clients who tried to print their own labels had to later turn to professional agencies for their beverage label needs. Here are some benefits of opting for a professional custom label printing company.

A Higher Quality of Materials

Any professional printing company understands the importance of using high-quality paper and material for the fire tags labels. This is why you should hire a company since they would make sure that the label holds up in all conditions, and doesn’t fade away on the shelf.

Cost-effective for Bulk Quantities

If you want to create brand new beverage labels for a new product line, hiring a professional company will help you save money for bulk quantities. These companies offer discounts and special deals for bulk label printing, and you can easily save money for a brand-new engaging label.

Offers You Free Time

You may be investing money into these labels, but these companies often free up your time, and you can focus on other elements of your business model. The professionals send you a few mockup samples, and you can choose the best one. Then, they will work on the sample, turn it into an actual physical label, and send it back to you. You can use your free time to take care of other things while the label is generated for your beverages.

Years of Experience

custom label printingSince these professionals have years of resourceful experience, they better understand the needs and demands of the market. They know what font, calligraphy, and style work and what doesn’t. This way, they can offer quick turnaround time, and also offer modernistic labels that can reach a wider pool of audiences. Hiring a professional company gives you the opportunity to take help from experts to boost your revenue with brand-new beverage labels.

What Do We Have to Say?

Using a professional company will help you revamp the beverage labels according to the modern demands of the consumers. This way, consumers will feel addressed and happy that the manufacturer pays attention to every aspect of the beverage.

Moreover, since there are hundreds of other competitors for beverage products, you can easily stand out by choosing an amazing beverage label. You have the opportunity to maximize your potential and gain new clients with the help of a professional custom label printing company.